Customer Insights Analyst

ABOUT SORTLY

Sortly is a simple, multi-device inventory management solution. Our visual & intuitive approach to inventory enables thousands of SMBs and teams within iconic corporations, government entities, music bands & sports teams to stay on top of their consumables, assets, and material things. With over 8,000 five-star ratings in the App Store and a net promoter score greater than 55, our impressive growth has primarily been driven by organic sources and word of mouth. We are profitable, financially independent, and primed to scale within our $20B market! We are proudly a distributed and remote-first company since inception with teams across 4 countries.

OUR VALUES

Smart - We make decisions based on knowledge and understanding with the aim of creating and improving differentiated products that benefit our business and customers.
Inspiring - We embrace the spirit of entrepreneurship, taking considered risks and pushing ourselves to think boldly and creatively.

Empathetic - We are customer-centered by mission, with respect for the individual and a desire to create a great community.
Real - We seek opportunities to learn from our mistakes and successes, our colleagues and customers, and to help each other improve.

ABOUT THE ROLE

We’re looking for a Customer Insights Analyst to help shape customer-focused strategies through data-driven discoveries. In this role, you’ll dive deep into customer behavior, segment key audiences, and uncover trends that inform marketing, customer acquisition, and retention efforts. The ideal candidate thrives on transforming complex data into clear, actionable insights and has a track record of influencing marketing strategies—especially within subscription-based or SaaS business models.

WHAT YOU WILL DO

• Lead analytics for both self-service and sales-assisted acquisition, monitoring funnel performance and uncovering growth opportunities.
• Investigate and resolve performance issues through root cause analysis, impact assessment, and solution implementation.
• Manage and enhance marketing data pipelines from tools like Google Ads and Hubspot through GCP, DBT, and Looker.
• Drive strategic marketing initiatives through projects such as attribution modeling, real-time lead scoring, predictive analytics, and customer segmentation.

QUALIFICATIONS

• 3–5 years of experience in marketing data analysis
• Strong analytical skills with experience in data visualization for diverse audiences (Looker preferred; Tableau and PowerBI also acceptable)
• Proficient in SQL; experience with LookML is a plus
• Familiar with tools such as Google Tag Manager, Segment, and Stitch, with a strong understanding of data flow across systems
• Proven ability to turn data into actionable insights and communicate findings effectively to cross-functional marketing teams
• Experience using data-driven insights to inform strategy, particularly within subscription-based or SaaS business models

WHY JOIN SORTLY

• Opportunity to work with a passionate and dedicated team
• A culture that fosters innovation, growth, and collaboration
• Competitive salary and benefits package
• Chance to make a significant impact on the future of inventory management
• Annual off-site retreats
• Home office stipend
• 401k match
• Yearly learning and development reimbursement

The salary band outlined above reflects compensation levels that are competitively benchmarked based on geographic location. Where an individual may fall within this band is determined by market data specific to their location, ensuring fairness and alignment with our compensation philosophy.